Nick WestergaardNick Westergaard is the Creative/Account Director and principal at Westergaard, an advertising and marketing firm started 30 years ago by [...] |
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Updated: 25 February 2013 | 9:00 am in Features and Columns
Why Should We Follow You?
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With a nod to Jim Collins, I often talk about what takes a social media program from “good to great.” One such area that differentiates a base hit and a home run is how you integrate and promote social media … 
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