Nick Westergaard is the Creative/Account Director and principal at Westergaard, an advertising and marketing firm started 30 years ago by [...]
Updated: 3 September 2012 | 9:40 am in Features and Columns

Why the New Klout Might Be Worth Your Brand’s Time


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While the digerati has been a-buzz over the past year, I’ve held off writing about Klout for one reason. This blog sits at the intersection of branding and social media and works to help businesses build more social brands. And …
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