Nick Westergaard is the Creative/Account Director and principal at Westergaard, an advertising and marketing firm started 30 years ago by [...]
Updated: 31 August 2012 | 8:50 am in Features and Columns

Social Brand 2012 Packs on Added Branding Muscle


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Branding has always been an abstract concept to grasp. More challenging still is the fact that how we build brands has been forever altered by the emergence of social media. The focus of this fall’s Social Brand Forum has always …
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